Michael Naraine - What's missing in the Sports Tech Management Research field?
11/11/2020
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Michael Naraine, Assistant Professor in Sport Management at Brock University (Canada) already performed research in a high variety of sports technology-related topics, such as marketing analytics, WiFi in stadiums, blockchain, and eSports.
What are the key findings of these studies? How relevant were/are they for the industry? And what are the key factors in university-industry collaborations within this field?
The following topics are discussed:
- What are his key research insights in different topics?
- How can marketing analytics & blockchain be used as sports technology?
- How can research insights be translated for the industry and the sports world?
- How to establish collaborations between academia and companies?
Here's another episode that we hope is interesting & inspiring!
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